Aamir Khan declined a Rs 120 crore provide for the OTT launch of Sitaare Zameen Par, selecting as a substitute to launch the movie on YouTube for Rs 100.
In August, Aamir Khan, Abhishek Bachchan, Aditi Rao Hydari, Jaideep Ahlawat, and plenty of others participated within the Indian Film Festival of Melbourne (IFFM), with photographs and clips from the occasion quickly showing on-line. Comedian Sapan Verma served because the host for the awards ceremony and has lately launched a video on his Instagram account of his opening monologue, during which he playfully mocked stars like Aamir, Malaika, and Abhishek.
Sapan Verma makes enjoyable of Aamir Khan
The video started with Sapan making enjoyable of Aamir Khan’s relentless promotion of Sitaare Zameen Par. He stated, “Aamir Khan, as we all know, was so good this year in all the 450 interviews he did to promote Sitaare Zameen Par. Sir, you did so much promotion at one point, I was worried. My doorbell rang, I thought you had personally come to tell me to watch the film.”
Aamir Khan declined Rs 120 crore
He humorously commented on Aamir declining a Rs 100 crore OTT provide, stating, “Aamir sir made history, an iconic move. He has released this film directly on YouTube. I have heard that you declined an offer of more than Rs 100 crore from an OTT platform for this move. Rs 100 crore. You know what that means, right? Akshay Kumar’s monthly salary.” Aamir certainly participated in quite a few interviews to advertise Sitaare Zameen Par. He later revealed that the movie wouldn’t debut on any OTT platform. Reports indicated that he had rejected a Rs 120 crore proposal from Amazon Prime Video for its digital rights. Ultimately, Aamir launched the movie on YouTube, charging viewers Rs 100.
Aamir Khan’s Bold Move
Regarding his selection, Aamir acknowledged, “This was the reason why I did not give away the rights of my film Sitaare Zameen Par, as this plan was in motion. Our plan is to release every film under the Aamir Khan Production banner on YouTube, after they complete their theatrical run. Each movie will be available at a minimal cost of Rs 100.”
Sitaare Zameen Par
Directed by RS Prasanna, this sports activities comedy-drama serves as a religious successor to Khan’s well-loved 2007 movie Taare Zameen Par. The film options Aamir Khan and Genelia Deshmukh within the main roles, alongside ten debutant actors, all of whom have particular skills. An official adaptation of the 2018 Spanish film Campeones, it tells the story of a suspended basketball coach who’s compelled to do neighborhood service by coaching a group of gamers with disabilities for an upcoming match.
The movie garnered constructive suggestions from each critics and audiences, changing into a box-office hit with earnings of Rs 267.52 crore, towards a manufacturing finances of Rs 122 crore.