Tarun Karthick
Sri Vijaya Puram, 16 July 2025
In a major step in direction of enhancing little one well being and lowering under-five mortality, the Health Department of the Andaman & Nicobar Administration has launched the Stop Diarrhoea Campaign 2025 throughout the Union Territory. The marketing campaign, themed “Diarrhoea ki Roktham, Safai aur ORS se rakhen apna dhyaan”, goals to unfold consciousness, guarantee efficient prevention, and promote well timed remedy of diarrhoeal illnesses—one of many main causes of loss of life amongst kids below 5.
Running from sixteenth July to thirty first August 2025, the marketing campaign will concentrate on group mobilization, coaching of well being employees, and widespread distribution of Oral Rehydration Solution (ORS) and zinc tablets.
The initiative is being carried out by means of coordinated efforts involving ASHAs, ANMs, Anganwadi Workers, and Community Health Officers (CHOs). These frontline employees will perform dwelling visits, arrange well being talks, and conduct consciousness drives throughout each rural and concrete areas of the islands.
During a digital orientation held for area employees, the Director of Health Services emphasised that each one diarrhoea-related little one deaths are preventable. “Every child’s life is precious. Simple, timely interventions like ORS, safe drinking water, and hand washing can save thousands of lives,” the Director said. The significance of the “Do ka Dum” technique—encouraging the usage of each ORS and zinc tablets—as a key element of the marketing campaign was emphasised.
Key focus areas of the marketing campaign embody strengthening well being infrastructure, enhancing entry to scrub water and sanitation, enhancing vitamin packages, and selling hygiene training. Through a holistic and community-based method, the marketing campaign goals to drastically scale back little one mortality charges and enhance public well being outcomes throughout the Union Territory.